IKEA Birmingham store manager Amy Hutchinson has told how the retailer wants to be a good neighbour to the West Midlands by helping the community financially and socially.
Ms Hutchinson revealed the company’s ideals as it lines up to sponsor the Not-for-Profit Organisation Award at this year’s Birmingham Post Business Awards.
The leading furniture, appliance and accessories retailer also believes that future businesses will benefit by being in the region through Birmingham City Council’s Big City Plan, which aims to revitalise Birmingham over th next 20 years.
“At IKEA we want to make a difference to the people and communities we work with – positively contributing to their economic, social and environmental development and forming relationships built on mutual trust,” said Ms Hutchinson.
“We aim to have a positive impact on local people and to be a good neighbour within our local community. We strive to be regarded by our customers and co-workers as an environmentally and socially responsible company.
“As demonstrated through the people and community strand of our ‘People Planet Positive’ strategy, we have great passion for people and because of this we are proud to support this year’s BPBA Not-for-Profit Organisation award and the local businesses nominated.
“We’re very hopeful for the Big City Plan and investment in infrastructure to support and encourage entrepreneurs and new businesses developing and growing in the region as well as improving connectivity and accessibility.
“Birmingham’s large student population also shows its potential for being a hub for innovation and social and cultural events.”
Ms Hutchinson further revealed how IKEA plans to build on its People Planet Positive strategy by enhancing its environmentally friendly credentials in the future.
“We’re going all-in on things that really matter – from switching our entire lighting range to energy-efficient LED to sourcing all of the cotton we use in our products from more sustainable sources,” she said.
“We’re also working towards 100 per cent renewable energy – producing as much as we consume in our operations – and sourcing all of our wood from more sustainable sources by 2020.
“And the IKEA Group and IKEA Foundation have made new commitments that add up to EUR 1 billion for climate action. But we’re not done yet. We’re just getting started.”
Birmingham Post Business Awards 2015 Highlights
All about BPBA 2016
This year’s Birmingham Post Business Awards are less than two months away and businesses across the region are set to have their success recognised at the glittering ceremony.
The awards celebrate companies that have demonstrated resilience, creativity and entrepreneurship while operating in often very competitive markets, under tough economic conditions.
Birmingham’s business community operates across all sectors and winning an award represents an opportunity to raise a company’s profile as well as network with other leading businesses.
There are 13 awards are up for grabs on the night, with recognition for companies available for Company of Year, New Business of Year, Excellence in Manufacturing award as well as the Not-for-Profit Organisation award.
Attended by business leaders from across Birmingham, the prestigious awards will be held on Wednesday 26 October at The ICC, Broad St, Birmingham.
BPBA has grown in popularity to become one of the most important events in the region’s professional calendar with 650 in attendance last year and a record number of entries from more than 100 businesses.
TV personality Dominic Holland and ITV weather presenter Emma Jesson will host this year’s ceremony.
Tickets cost £100 +VAT per ticket or £1,000+VAT for a table of 10 and include a Champagne reception and three-course sit down meal.
• For further details and to buy tickets contact Ashleigh Kerr at Champions at firstname.lastname@example.org or call her on 08453 31 30 31