Attendances are on the rise at Edgbaston Stadium as the city benefits from hosting The Ashes and Twenty20 cricket matches.
The home of Warwickshire County Cricket Club said it had welcomed a 36 per cent growth in the number of people visiting the stadium to 214,680 during 2015.
The announcement follows the recent news from the England & Wales Cricket Board that there had been record attendances at international and domestic matches this year.
Edgbaston accommodated an average of 24,556 fans on each day of the third Ashes Test Match in July between England and Australia and saw its attendances for so-called 'Major Match' increase by 39 per cent in comparison to 2014.
However, the club said its biggest gains came from Birmingham Bears T20 Blast matches with total attendances increasing by 86 per cent to 65,792.
It was estimated the Ashes Test would generate more than £26 million in economic benefit to Birmingham during the summer.
Colin Povey, who will retire as chief executive of the club next month, said: "We have made substantial investments in our NatWest T20 Blast nights at Edgbaston to provide an enhanced match day experience and appeal to a wider group of supporters.
"It's fantastic to see such a big increase but recognise that there are more opportunities to grow this form of the game and are working hard over the winter months to provide even more attractive Friday night games at Edgbaston."
The 2016 international season at Edgbaston will start with a one-day international against Sri Lanka in June followed by England's test against Pakistan in August.
Edgbaston will also host the finals day of the Twenty20 competition until 2018.