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Clevercherry created a branding campaign for Geoff Thomas (front) and John Salako who are cycling from London to Paris for Cure Leukaemia

Clevercherry rides high with Cure Leukaemia and Geoff Thomas cycling mission

Jewellery Quarter creative agency creates campaign for former footballer who is riding from London to Paris next summer to raise millions for charity

Chris Froome

Peter Sharkey: Cycle stars on road to riches as big sponsors up the ante

New €1m prize pot idea just the beginning of cycling's resurgence

Professor Charlie Craddock and Geoff Thomas who has announced plans to do a Tour de France challenge next year

Ex-Wolves star Geoff Thomas launches epic bike ride for Cure Leukaemia

Former footballer to tackle gruelling Tour de France challenge to celebrate ten years in remission after being given less than three years to live in 2003

Filming the documentary 'Bicycle'

City filmmakers wade into cycling debate

Filmmakers Michael B Clifford and Pip Piper who are behind a Birmingham-based movie have waded into a debate about whether a £23 million plan to revolutionise cycling in Birmingham is discriminatory.

Sir Chris Hoy at The Cycle Show 2012 at The NEC

Cycle Show at the NEC: Five things to see and do

See a selection of what's on offer at The Cycle Show 2014 which once again returns to the National Exhibition Centre in Solihull

The Women on Wheels cycle club in Handsworth Park, Instructor Sabriha Abdou takes the ladies round the lake.

The Birmingham cyclists proving that the sport is not discriminatory

After Edgbaston Conservative councillor Deirdre Alden suggested cycling was discriminatory and predominately for young, white men, Mary Griffin meets some cyclists desperate to prove her wrong

Coun Deirdre Alden

Birmingham councillor Deirdre Alden hits back at critics over cycle storm

Edgbaston Tory Coun Deirdre Alden said the plan to create a ‘Cycle City’ was discriminatory, provoking a storm of protest

Birmingham's cycling community hits back after councillor's 'discriminatory' claim

Cycle lobby joins social media backlash against councillor Deidre Alden who said the activity was the preserve of 'white, young men'

Social media backlash after Birmingham councillor dubs cycling 'discriminatory'

Coun Deirdre Alden (Con, Edgbaston) made the comments at the Edgbaston District committee responding to a £23 million scheme intended to transform cycling in Birmingham

Cyclists using a dedicated lane, more of which could be coming to Birmingham city centre soon

Birmingham's £23 million cycling transformation only benefits 'white, young men' says city councillor

The Department for Transport has given Birmingham £17 million to become a 'Cycle City' but the scheme has come in for criticism from one elected council member

Dr Chris Upton

On yer bike! And take your lycra with you

The Tour De France is down there at the foot of my list of sporting highlights, to sit alongside the Boat Race, the London Marathon, and anything involving a horse.

Team Sky's Sir Dave Brailsford, Richie Porte and Geraint Thomas pose next to the new Jaguar F-Type Coupé high performance support vehicle

Special Jaguar F-Type takes on Tour de France role

The Midland car-maker extended its support as an innovation partner to Team Sky by designing, engineering and building a bespoke F-Type Coupé high performance support vehicle for the team to use during Stage 20 of the race

Tour de France

Firms ride on upward cycle of demand for nutrition

The rising popularity of competitive and leisure cycling has seen doors open for the sports nutrition market.

Professor David Cox, CTC; Councillor James McKay, Richard Leonard, Birmingham City Council.

Birmingham Cycle Revolution tells business leaders to get on their bikes

Birmingham City Council and BPS hosted a business breakfast at The Library of Birmingham.

Green transport schemes receive £3 million funding boost

Package of Birmingham and Solihull transport initiatives will strive to boost economic growth and cut carbon

Halfords expects to create 500 jobs amid cycling boom

Worcestershire retailer riding a wave of renewed interest in cycling as like-for-like sales increase

The new Pinarello Dogma F8 bicycle

Chris Froome rides JLR-designed bike

  • Sky

Tour de France champion's bike draws on Jaguar Land Rover's expertise to improve aerodynamics

Jade Mansell and fellow cyclists at the opening of the first canal cycling towpath route which stretches from St Vincent Street bridge near Brindleyplace to Winson Green - part of the Birmingham Cycle Revolution

Big bike giveaway to kickstart £24m cycling revolution

Birmingham is offering a massive 5,000 bike giveaway in a desperate bid to get people to take to pedal power.

A cyclist

Cycle revolution long overdue in car-clogged Brum

This Birmingham Cycle Revolution, if it gains traction, could well change this culture to all our benefit.

Halfords

Halfords acquires Chris Boardman's cycle companies

Olympic and Tour de France cyclist will remain with businesses he launched in 2007

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